Safaricom and Uber Partner to Offer Free App Access for Drivers and Riders Across Kenya
Thanks to a new partnership between Uber and Safaricom, Kenyans will now enjoy free access to the Uber app.
In an announcement made on Monday, November 4, Safaricom revealed that it has “zero-rated” the Uber app, enabling free usage for Uber drivers, delivery partners, and riders alike.
This initiative, with Uber covering the associated data costs, will make it easier for Kenyans to use Uber and Uber Eats without having to worry about mobile data expenses.
Through this collaboration, Uber Eats consumers and merchants across Kenya will also benefit from free data when using the app.
This move aims to support both drivers and customers by eliminating data costs associated with navigating and ordering through Uber’s platforms.
Imran Manji, Head of Uber in East Africa, highlighted the potential for this partnership to ease access to safe and reliable transportation and food delivery options for Kenyans.
Manji emphasized that drivers in particular would appreciate the data cost savings, as they will no longer need to spend money on mobile data while using the Uber app.
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Uber and Safaricom explained that this initiative is part of a broader goal to reduce the digital divide that persists, particularly in rural and peri-urban regions.
By removing data costs, the partnership addresses one of the barriers to accessing digital services in areas where connectivity and affordability remain challenges.
Safaricom’s Chief Executive Officer, Peter Ndegwa, stated that the partnership aligns with Safaricom’s mission to offer customers innovative, inclusive solutions.
According to Ndegwa, it is essential for Safaricom to work with partners like Uber to provide free access to essential services, particularly for those who may not always have data bundles or airtime on hand.
For those looking to access this free data feature, Safaricom advises that users ensure any VPN blockers are disabled on their phones.
Additionally, drivers and riders are recommended to toggle airplane mode on and off to secure a smooth, zero-rated data connection when using the Uber app.
This partnership stands to make a significant impact, especially for those in regions where reliable internet access has traditionally been limited or costly.
Safaricom and Uber Partner to Offer Free App Access for Drivers and Riders Across Kenya